Rating of beauty bloggers on YouTube in Russian in 2022

ServIn our article, the rating of beauty bloggers on YouTube in Russian. Top of the best of the best.

If you follow the latest in the beauty industry or are going to become a beauty blogger, then you will be interested.

Who are beauty bloggers and where do legs grow from?

Being a popular blogger, in our time, when there is fierce competition around, is not an easy task. The word Beauty in translation from English means beauty. The fashion for all kinds of beauty things came to us from the West, like many other things. This format of communication on the Internet with complete strangers arose relatively recently, a little over ten years ago.A certain resident of a distant foreign country decided to post a video for his relatives. In it, he told in detail where he was and how to look for him. From there, everything went and went. Keeping your own video diaries has become fashionable. The first beauty bloggers were English-speaking, but very soon, from all over the world, beauty videos in different languages ​​rained down on the Internet. Russia also picked up this idea. Now almost every beauty site publishes tutorial videos from makeup artists.

Beauty bloggers, mostly girls and women, are the authors of beauty blogs. In them, they post information about cosmetic brands, fashion items, popular products for themselves, their family and home. A beauty blogger should follow the latest industry news, post new videos at least once a week that will be interesting to watch, test a large number of cosmetics (and suddenly an allergy), and respond to subscribers' comments.

But since the choice was made in favor of beauty blogging, you need to endure all the difficulties of this work: caustic comments, disputes between subscribers, to saliva, under your videos, condemnation or vice versa approval.

How do beauty bloggers make money?

The fact that this is not just entertainment, but a stable and decent income, has long been known to everyone. But how they earn is what we will try to describe.

• You can use your sites to post and sell links;
• Placement of affiliate links to online stores. This method is considered the most effective;
• Contract directly with online stores.

What is an affiliate link?

Almost all online stores have affiliate programs.You need to set links under your videos, and buyers, watching your videos, will virtually visit these stores. In the case of a direct contract, your channel needs to have many subscribers, then your offer will be interesting to the owners of these stores. They will send you their products for advertising. As practice shows, this method justified itself by 100%.

Video tips for those who want to become a beauty blogger:

The most popular beauty bloggers living abroad and in Russia 2018

Millions of women around the world love cosmetics, everything connected with it and even work in the field of beauty, but not everyone wants to share their secrets and experiences. We introduce you to those who have turned from ordinary girls into popular beauty bloggers and willingly share and give advice on their channels.

• Lisa Eldridge is one of the most popular and recognizable makeup artists in the fashion world. Work began in the late 1990s. Collaborated with such fashion houses as Chloe, Prada, Donna Karan, Moschino. Her clients were such world stars as Kate Winslet, Katy Perry, Demi Moore, Eva Green, Emma Watson, Cameron Diaz, Salma Hayek and many others. Such popularity has made it a must-have for photographers, celebrities and models. Lisa in her videos often talks about the advantages of various brands of the cosmetic industry, gives advice and leads an active life in social networks. She is registered on Facebook, Instagram, Twitter.
• Fleur de Force is England's most fashionable beauty blogger. Her online life on YouTube began in 2009. Since then, the number of subscribers has grown to a million, and the views of her videos reach 4-5 million per month.She also has a Vlog channel where she shows and talks about the details of her personal life;
• Viviana Dawes Makeup is a pseudonym. Real name Anna is a very young and beautiful girl, giving out tips on caring for her appearance right and left. All information is shared on his YouTube channel, personal website and social networks;
• Amelia Liana is an unusual girl with her charisma. In 2012, she decided to create her own channel, where she would share her experience and knowledge in the field of cosmetics and clothing. To your attention there are videos in which products from America and Europe are tested. Liana tells everything about the intricacies of makeup and fashion in her video comments. Collaborates with Cosmopolitan, SUITCASE Magazine;
• Tati is just a guru in the fashion and beauty industry. In her mini-rolls, she tests cosmetic novelties on herself, makes an overview of the women's goods sales market;
• Liza (Lizaonair) - a girl from New York, will introduce you to the rules of shopping in the USA. Everything will be tested and demonstrated. By subscribing to the video of this cute girl, you can watch two new videos, in which the director and actress Lisa from America. She understands everything related to a fashionable outfit or hairstyle;
• Anna (Estoniana) is a beauty and fashionista who shares her impressions about decorative cosmetics, beauty care and other interesting things on social networks;
• Elena 864 - everything related to fashion, for a girl, was just a hobby. Who knew that this hobby would turn into something more and she would become a real expert in the world of beauty;
• • Margarita Muradova - originally from Kyiv. A true professional when it comes to fashion and style.Interestingly, clearly and honestly talks about fashion styles, about new products and modern rules. She can be found on YouTube and Instagram;
• Masha is a young creature. He is a role model among his peers and schoolgirls. Her Instagram profile and YouTube channel are tastefully designed and look very stylish.

In what areas do beauty bloggers earn

Of course, no one directly talks about their earnings, but after reading the rules of the YouTube channel, you can roughly calculate the monthly income. I would like to immediately note that maintaining your own video blog is work and very painstaking. From the outside, it may seem that this is not the case. Someone will say, what is it? Turned on the camera, chatted something. That's all the work. But let's take a closer look. The number of views and subscribers plays an important role in making a profit. One thousand video views cost, on average, one dollar. Earn the most:

• Mega popular channels - from 10 thousand dollars a month;
• Major bloggers, presenters, screen stars - three to four thousand;
• Video bloggers violating copyrights, moreover, with impunity, one and a half to two thousand;
• Very small channels can also earn from $100 per month.

As you can see, if desired, this type of activity can become quite profitable. Recently, the fabulous earnings of Felix Kjellberg, 4-5 million dollars over the past few years, were actively discussed on social networks. But as Felix himself explains, after he began to be active on the Internet, the money went only after five years. The proverb “If you suffer for a long time, whatever happens” is just about a specific case.On this occasion, the young man posted a video called "Let's talk about money", in which he talks about everything in detail.

How much do Russian beauty bloggers earn

Again, we repeat, no one gives such information.

1. 1. The queen of Russian YouTube is, quite deservedly, Katya Klep. She opened her channel back in 2010. At that time, Catherine was only 16 years old. For seven years, the content of the videos has not changed much. In them, she talks about her life, hobbies and gives advice. Her blog has over 4 million subscribers and video views are about 420 million. There are only 39 women in the world with that many fans. The real income of Katya Clap is unknown. Statistics from the SocialBlade service claim that the channel brings the girl almost 50 thousand dollars a month, and 590 thousand dollars a year. She also makes money from advertising popular brands.

Katya Klep about her favorite beauty products:

1. 1. Maria Wei (Kerimova) - started her blog in 2012. She has over 3 million subscribers to her channel. Regular videos on how to properly apply makeup to make it festive. More recently, Maria has become the face of the popular Russian company Faberlic. She advertises decorative cosmetics for young girls.
   2. Elena Krygina - the number of subscribers is 561,111 thousand - is considered one of the best in creating makeup and hairstyles. All about fashion news and how to make yourself irresistible, literally in a matter of minutes on the channel of Elena Krygina.

Elena Krygina about makeup trends in 2018:

1. 1. Next on our list is a girl named Estonianna. Real name Anna Ovsyankina, born and raised in Estonia. She started her blog in 2011.Video topics: cosmetics and make-up, hanging out with friends and stories about your pet. 460 thousand people are watching her life with interest. Of course, her earnings are more modest - 8 thousand dollars a month.
   2. Agnia Ogonyok - in her videos we are not talking about cosmetics and makeup, but about Internet memes, in which she does not shun various jokes. The girl does not hide that her video blog is a business. For the entire existence of her blog, the number of views is about 90 million times, and there are more than a million subscribers. Agnia's most popular video is about a Ukrainian schoolboy who, after participating in the show, turned into a meme. This video has over 4 million views. The channel brings in up to $15,000 a month.
   3. MarySenn - This blogger exudes positivity and kindness. Her video channel is about cosmetics, shopping, and travel. A girl with swarthy skin very often jokes about this topic: for example, in the video "I have a white sister." This video is the most popular - 2.5 million views. 340 thousand subscribers and 15 million views. The girl's income is more than 250 thousand dollars a year.
   4. Missannsh is a girl who knows everything about hairstyles, or almost everything. A bridal bun in three minutes, a manicure with glue and why scotch tape is in a women's cosmetic bag. All these questions are discussed on this video blog. The number of subscribers is 361727.
   5. Nikkoko8 is the top sniffer among beauty bloggers. The girl is very fond of various perfumes and is well versed in them. Without hesitation, criticizes and praises various brands with pleasure. Unmistakably can determine the original from a fake. She has 208300 subscribers.
   6. Andrey Abolenkin - yes, men can also be beauty bloggers. In his blog, Andrey publishes information about the latest in the fashion and beauty industry.The peculiar style of an extravagant dandy attracts a large audience to his video channel.

Style lessons from Andrey Abolenkin:

A career as a beauty blogger sounds so tempting. You are constantly in sight, you always have an impeccable appearance, meetings with celebrities and communication with interesting people. Do you think that this business is only for young people? And here it is not. As practice shows, such a hobby, ladies of mature age, also like it.

The best channels of famous bloggers who are far beyond ...

• HotandFlashi - 227528 subscribers, this is the result of a 53-year-old blogger. She never thought that this was possible.
• UppiesBeads59 - Temmie, she is 55 years old. The blog has tests, reviews of various cosmetic products and recipes. She is not afraid to appear in front of her audience in a medical mask or with curlers on her hair. Her fans appreciate her honesty and openness. Her blog has 84.11 million subscribers.
• Marnie Goldberg - at 42, she describes her life in two words: the American Dream. It's all about how to run a household and at the same time manage to take care of yourself. She has 82462 subscribers.
• Melissa - do you think that at 60 she has nothing better to do? But she has 7 grandchildren. And you say mature age. 61898 subscribers. We think grandchildren are proud of their grandmother.
• TheHipChickOnline - Kim and her 45. Former educator. In recent years, seriously engaged in the beauty industry. Kim knows how to teach and what to talk about. 25,616 subscribers for her video channel.

It is worth subscribing to these well-known channels, provided that you know English.
Age is just numbers. So it's never too late to do what's interesting. There are many opportunities on the World Wide Web for everyone. Good luck to everyone on the Internet.