Rating of the best advertising stands for 2022

Advertising has become an indispensable attribute of modernity. The world would be completely different without her existence. Without advertising support, it is impossible to imagine any more or less successful commercial enterprise, and this does not depend at all on the volume and scale of sales.

It is known from authentic sources that in ancient Greece and Rome there were special people who were called heralds, they attracted the attention of people on the streets and market squares, spread all sorts of messages encouraging people to take certain actions, including shopping. These actions were promotional in nature.

Even a short walk along the streets of the metropolis allows you to see the abundance of all kinds of billboards, posters, billboards, stands. You can not do without printed materials, which tell in detail about certain goods in shopping centers, at various exhibitions, presentations. Ordinary inhabitants never thought about how all this can be conveniently placed. Meanwhile, many of the issues that entrepreneurs and small businesses face are an entire industry.

Outdoor advertising

Placing information in public places, in trading floors, can be considered the simplest and inexpensive advertising. Reliable assistants in this matter are exhibition racks and stands of various types. Manufacturers offer inexpensive models of Russian and foreign production. Modern equipment is presented in the form of light, comfortable, elegant designs. They can be quickly installed anywhere.

In any conditions, even one representative of the company can install an advertising stand with a bright, eye-catching image. Such mobile units are easily portable and transportable.

booklet holders

Booklets, leaflets and other printed publications of an advertising nature have been used for a very long time. Light contact through a printed catalog is much more pleasant than the aggressive action of television advertising, it acts on the subconscious softer and more intelligently. It is more interesting for ordinary people to hold a bright booklet with information in their hands. You can take a small brochure with you just in case.You can look through it at your leisure, for example, in transport or while in line, and you can remember and put it into action after a certain time. People also often exchange business cards and keep them. Booklet holders help distribute printed materials.

Sail

This type of product got its name because of its shape, reminiscent of a sail. Such a device is well suited for displaying advertisements, magazines, price lists, booklets. Made of perforated sheet metal with a decorative coating. In trading floors it can be used for hanging goods. There are hanging hooks for this purpose.

The sail consists of two parts: the display and the base. Additionally attached hinged elements, selected when ordering. The assembly of the product is very simple: it is enough to connect the display to the base and tighten the connecting screw. After these steps, the rack is ready to go. Now you can place various pockets and hooks here. It is possible to install pockets of different sizes on it. A distinctive feature of the device is that various parts in any variation are completed on the rack. Display width in two versions – 240 mm and 450 mm. The height is selected from a range from 170 mm to 1650 mm. The most popular pocket sizes are for business cards, A4, A5, A6 formats. The booklet can have a frieze with a logo. Silver paint gives the product an attractive look. If necessary, the racks can be disassembled and moved to another location. Drops and impacts do not cause serious deformations.

• stability;
• simplicity of design;
• high mechanical strength.

• no.

Stella

The collapsible print stand has no pockets, but it can be equipped with acrylic and wire pockets. A frieze with a logo can be attached to the top of the product. Coating: powder enamel. The base has a size of 350x350 mm. Display width - 300 mm, height - 1650 mm.

• ease of execution;
• compactness.

• no.

Rotating bookcases

Among the huge variety of auxiliary devices for placing printed materials, the most popular are rotating booklet holders, because this method allows you to use the area with maximum efficiency. Racks located in the trading floor allow you to approach the information material from any side. In the design, you can install pockets on 3 or 4 sides. The popular A3 and A4 sizes can be placed horizontally and vertically. There are three types of bases, including those on wheels. Business cards and booklets are placed on the displays, there are a lot of options. The material of the system is steel, painted white. Height - 180 cm. In the range of booklet holders of different configurations.

• capacious;
• compact.

• no.

Metal bookcases with a case

Folding metal racks with a case for transportation, made of anodized profile and acrylic, are very convenient. The weight of the product is 5 kg. Overall dimensions - 1470 mm x 280 mm. Depth - 370 mm. There are 6 pockets-shelves, designed for A4 format.

• mobility;
• compactness;
• ease of assembly.

• high price.

Mesh brochure holder

The basis of the product is a support in the form of the letter "L", on which a mesh fabric with pockets is fixed. The basis for fastening are clamping horizontal strips. When folded, the entire structure can be placed in a small fabric tube bag. Material - aluminum, PVC mesh, plastic. Advertising stand dimensions:

• four pockets - 28 cm × 138 cm;
• for 8 pockets - 56 cm × 138 cm.

• simple;
• convenient to carry and transport.

• not very strong mesh.

Wire bookcases

This category has an affordable price. Manufacturers offer a huge range of racks of any configuration and size. Because of their price, they are the most popular. They are very easy to assemble and carry even one person. Due to their strength, they serve for a long time, and even small-sized samples allow you to place a huge amount of printed matter. Formats:

• A4;
• A3;
• A5;
• 1 / 3A4 (otherwise it is called eurobooklet or A6);
• combined 1/3A4 and A5.

• low price;
• large capacity.

• no.

Floor advertising stands

Another large group of exhibition and trade equipment is information stands. They are widely used in hotels, banks, various conferences, exhibitions. One of the modern developments is a stand with magnets. Here, printed materials are covered with acrylic glass, which is firmly held with a small magnet.

Lighthouse

The stand has gained popularity due to the fact that the information here is easy to change. There can be no doubt about the reliability of fixation. The design consists of a support, a frame and an insert.The information holder has a rectangular base, the size of which is 160 x 200 mm, the kit includes a double-sided frame and a plastic insert for information. The information desk immediately attracts the attention of visitors. The weight of the whole structure is 1.1 kg. The leg height is 100 cm. The base is made of metal. For the manufacture of the economy version, plastic is used.
You can choose the color of the frame (black, red, white, blue) to your taste.

Frame dimensions:

• A4 (210 mm x 300 mm);
• A3 (300 mm x 420 mm).

• reliability;
• low price.

• poor stability.

Prestige

In the advertising stand Prestige, the information changes thanks to a small frame made of a snap-on profile. Frames can be positioned straight or at an angle. Anodized aluminum floor holder with snap-on frame in A3 or A4 format. At the base of the stand is steel with a plastic coating. A special anti-reflective insert protects the frame. The rack has a height of 1300 mm and a weight of 3.8 kg. Scope – presentations of firms at various exhibitions.

• the ability to quickly change information;
• low price.

• unstable.

station wagon

Many may be interested in the great idea of ​​\u200b\u200bthe information desk. There are specially designed mounts on the profile with the possibility of hanging any additional elements into which advertising features are placed. First of all, these are multi-format frames with convenient latches. If you need to place printed products in the form of booklets, you can additionally adapt the pockets of two formats (A4 or A3). Also, various banners can be mounted directly on the rack.

• informative;
• universal.

• no.

Clip-2

The floor stand is 120 cm high and 35 cm base diameter, equipped with an aluminum profile frame, simple and convenient to operate. Recommended for car dealerships.

• compact;
• inexpensive.

• unstable.

Euromet

Floor stand with flip system has 10 A4 pockets. The support height is 1 meter (without demo system). The leg is made of aluminium.

A convenient gray plastic pocket holder completes the design. The crossover system is located at an angle of 55 degrees.

• the ability to visually view advertising materials;
• low price.

• no.

eurooffice

The floor structure is equipped with a flip system. It is possible to install 10 A3 frames. The frame holder and the stand itself are made of metal. Standard plastic frames are fastened with clips (2 clips per 1 frame). This design is easy to see. Includes anti-reflective protectors.

Such large-format flip systems are needed in cases where it is required to demonstrate large images or voluminous texts to clients. Placing information in the form of a "book" has always been welcome, this version is very convenient and takes up a minimum of space.

• information content;
• ease of use.

• no.

Ladder

Lightweight steel rack for printed materials is shaped like a ladder. It is possible to equip with plastic pockets of A4, A5, 1/3A4 formats. Lightweight and compact design does not take up much space. Affordable price is quite suitable for representatives of small and medium-sized businesses. There are two-sided and three-sided options. Base diameter - 31 cm. Weight 3 kg - (without attachments).Powder coating gives the stand a nice metallic color

• capacious;
• comfortable.

• no.

Office

The desktop rotating design holds from 10 to 50 frames. An axle with two calipers and a latch for installing demo panels and holding them in the open position is fixed on a massive round stand. The system easily rotates 360 degrees.

• informative.

• high price.

Poster stand

The poster and calendar stand can be rotated, allowing you to display a large number of materials. Recommended for placement in the center of the trading floor or exhibition space. The system makes it possible to present products simultaneously from 4 sides to different visitors.

Frame for posters (40 pieces) is made of steel wire with a diameter of 4 mm. Rack height - 1800 mm. Support rod made of steel pipe.

• convenient placement and viewing of large format products.

• no.

Promo stands and promo tables

Such designs are needed to popularize your own brand. They help to acquaint potential consumers with the company's products. This leads to an increase in demand for the product. A big effect from promo tables occurs when a new product is launched on the market. Future buyers get acquainted with the goods through personal contact with promoters, while a comfortable workplace plays an important role. Here you can immediately place an image of a product or company. At promo stands, active and passive advertising are combined at the same time. The task of marketers is to direct this potential in the right direction.

Direct places for the sale of goods - this is the last link, where there is a great opportunity to influence the consumer's choice in favor of their product. After all, it is often here that the decision to purchase a product or product is made. At events, you can hold tastings, distribute leaflets, sell promotional goods, and arrange presentations. The reception desk is a workplace for employees in shopping centers, at exhibitions. The design of these racks is simple. They are placed in special bags and quickly assembled.

Table material: chipboard, plastic, metal. High-quality printing can be applied to exclusive models made of plastic, MDF, chipboard.

 

LITE

Convenient and compact stand, the side panels are rotated and fixed here. Materials - aluminum, plastic. The product compactly fits into a bag when transporting.

• light model;
• compact.

• no.

Profit

A small folded table made of aluminum and plastic is mounted very quickly. The side panels rotate around their own axis and are fixed in position during assembly. The thickness of the PVC panels is 5 mm. The bag is included.

The model has a frieze. As a rule, a logo is depicted on it (200 mm x 800 mm), which is already an element of advertising. The bottom of the frame is made of an aluminum profile, into which the front and side panels of 5 mm foam board are inserted. Any drawings or text are also applied to them, the total image size is 300 mm x 750 mm for the sides and 650 mm x 750 mm for the front. The tabletop is made of chipboard, there is no internal shelf.Promostol is easy to mount and just as easy to disassemble, assembly time is only 2 minutes. Transportation is carried out in a durable and roomy bag made of dense textiles. The total weight of the rack is about 8 kg. The height of the promo stand is 815 mm. The size of the tabletop is 800x200 mm. The unique ease of assembly is a hallmark of the design in question. After all, it is disassembled into just 3 parts - the table top, base and front panel, while maintaining the amazing stability of the table, as well as its strength and spaciousness when assembled. The panel is quite rigid, but it folds easily so that it can be minimized for transport.

• functionality;
• simplicity of design.

• no.

RECEPTION POP UP

The elegant appearance will attract the attention of potential buyers. Construction composition:

• metal carcass;
• countertop;
• shelves for advertising materials;
• photopanel attached with magnetic tape.

The glossy tabletop is available in white or black. The system is easy to transport and easy to assemble. Dimensions: 130 (width), 38 (depth) cm, 97 cm (height). Photopanel size: 200 by 94 cm.

• simple installation;
• convenient transportation.

• no.

Presentation

The collapsible structure includes a plastic base and frame, racks made of metal pipes. Table height - 85 cm, width - 83 cm, depth - 42 cm, weight - 5 kg. The color of the product is white. Additionally, you can order any design in full color printing.

• has a large table top and two spacious shelves;
• moisture resistant;
• super strong;
• minimum weight;
• innovative fastening of elements on buttons;
• low cost.

• no.

Premier

The Russian manufacturer has a patent for this unique development. The strong promostoyka made of LDSP is convenient in operation. The folding structure can be locked at the end of the day, this ensures the safety of goods, promotional materials, valuable items. Two options are offered: for trade (with a showcase for goods) and promotions. The working space is designed for 2 people. Manufactured in two sizes. The small promostol has the following dimensions when assembled: 100 cm x 71 cm x 57 cm. The weight of the product is 28 kg.

• universal;
• presentable.

• no.

Conclusion

Promotions, sales, branding and product promotion are all part of marketing communications that allow a wide part of the population to get to know the brand. Finding a target audience that is able to appreciate the marketing program of the company makes the business successful. All the above constructions will help to solve the tasks.