Rating of the best online stores for manicure for 2022

Internet markets are increasingly becoming part of the life of a modern person. Purchasing online allows you to:

• save hours and effort;
• conveniently organize temporary resources;
• profitably allocate financial resources;
• decide on the choice of a comfortable trading platform.

Online stores for manicure are especially popular. The excitement is associated with a wide range of user coverage - from professionals to amateurs. Worthy representatives of the online manicure niche can offer an excellent set of discounts, promotions, bonus programs, and gifts.

How to choose the right manicure online store

Specialization

You need to be prepared for the fact that there are practically no stores specializing in exclusively manicure accessories. It is not profitable. The larger the range of the trading platform, the more profitable. Therefore, you should take into account the associated needs for goods to save on shipping. This applies to additional product groups of pedicure, bioadditives, perfumery, depilation, body art, make-up.

Navigation

Not all store sites are equally convenient in terms of division into categories, organization of a personal account, description, and a number of many aspects. The choice is made purely individually, according to the principle - "it's so convenient for me."

Delivery and safety risks

Different markets operate on different delivery systems. It can be as a set from Russian Post, CDEK, DPD, to specialized companies like Shiptor. It is important to pay attention to the terms of the guaranteed arrival of the parcel. Regions are served much longer, besides, holidays and weekends are taken into account at different sites individually. Unfortunately, the safety of representatives of the delivery service also varies.

Payment and security

All types of payments can be divided into 2 groups:

1. non-cash payments;
2. cash payment upon receipt through a courier.

Due to individual preferences of payment, you should decide in advance on its method.
Non-cash, in turn, is divided into several types:

• electronic money;
• bank cards;
• pay systems.

You should pay attention to the fact that delivery by individual companies is carried out only after the receipt of funds to the seller's account. In the case of electronic wallets, the process may be delayed.

Online payment will be safe if the data entered on the site is protected. This will be informed by a special icon located at the top left - a closed lock. With the lock shackle open, you should refrain from entering information about a bank card.

Order Tracking

A convenient service for viewing the movement of a parcel from the point of departure to the end point gives a great advantage to the online market. Any delay is transparent and allows you to find out the details of force majeure in a timely manner.

Range

As a rule, stores represent various brands, sometimes singling out the premium class and the budget group into separate categories. Along with them, there are platforms that sell exclusively their own brands. The store tries to always indicate the position counters in each type of product, the higher the indicators, the greater the choice and coverage of the client.

Description

Each buyer wants not only to see the product "face", but also to learn as much as possible about it. Poor position information, poor image quality, lack of reviews and brand information are negative aspects of a selling site.

Prices and quality

The selection of global brands into a separate category is highly appreciated by online customers, as is the presence of budget groups. Customers who have made their final choice on a particular brand do not want to spend time browsing redundant information.

Return and replacement

In addition to the availability of this service in the service, you should familiarize yourself in detail with the conditions for the return or exchange, the requirements of the seller. Unfortunately, complaints about this service point for online purchases continue to increase.

Loyalty programs

There are several categories of profitable offers for the client of an online store:

• discounts;
• accumulative bonus programs;
• holding shares;
• Gift certificates;
• promotional codes;
• percentage of discounts on the first purchase;
• free shipping;
• accrual of points from the amount of the order;
• loans for legal entities and partners.

Personal Area

A well-organized personal account allows you to:

• access your order history;
• track the path of the parcel;
• monitor individual loyalty programs;
• receive timely notification of discounts and great offers.

Minimum amount

The buyer is not always ready for large orders, but some market sites set limits on the minimum amount. Many customers prefer sites without dictating conditions for the cost of the order.

Availability of online consultants

Small markets cannot afford this option. At the same time, the service is in high demand and in demand.

Errors when choosing

The electronic settings of the color palettes of the gadgets are different. It is not always possible to count on the full correspondence of the actual colors of the products and their images. In the case of expensive purchases, it is recommended to compare pictures on several sites of online stores, it is possible to draw an analogy with the real shades seen.
The absence of a personal account will not allow you to control the timing of the arrival of the parcel, as well as to fully use loyalty programs that allow you to significantly save money on promotions, discounts and bonus accruals.

The best online stores for manicure

Market leaders

Cosmetics gallery

A rich assortment and a 14-year presence in the online sales market allows us to classify the platform as one of the leaders.

www.proficosmetic

• a professional group of products for nails, as well as for make-up and care;
• more than 20,000 positions;
• over 200 represented manufacturers;
• accrual of beauty points;
• the presence of bonuses is affected by the brand and cost;
• spending points for payment is allowed;
• receiving rewards for the orders of friends who came through the link;
• fast delivery;
• many options for obtaining;
• choice of payment service.

• order from 999 rubles.

Gracy

https://gracy.ru

A large online market with a wide range of products covered more than 150 brands.

• for a registered user, bonuses are accrued for each ruble spent;
• a new client is entitled to a gift of 500 points;
• the presence of a cumulative system of discounts;
• for exceeding the amount of purchases of 15,000 rubles - a new super-discount;
• discounts on popular items;
• holding shares;
• a detailed description with the full composition of the product;
• the possibility of free delivery at a given order value;
• invoicing for legal entities.

• minimum cost limit of 900 rubles.

Imcosmetic

A rich online market with goods not only for manicure, but also a wide range of creams and lotions, is especially popular.

https://imkosmetik.com

• more than 100 represented brands;
• regular promotions 3+1, 2+1;
• gifts and discounts;
• many payment options;
• widely represented in social networks;
• online consultants;
• with a callback request;
• reviews and testimonials;
• novelty category.

• no personal account.

Leadership group
Score	Delivery and receipt, cost, rub.		Payment	Order. Minimum amount, rubles
Gallery Cosmetics	SDEK, Russian Post, PeakPoint, courier, Hermes, Svyaznoy	from 290	card, robokassa	999
Gracy	PeakPoint	≥250	cash, bank card	900
Imcosmetic	Russian Post, courier	≥350	cash, qiwi. Yandex, bank card	-

TOP-6 rating Internet sites

MAKnails

The site is intended for hairdressers and manicurists.

https://maknails.ru/nails

• manufacturers are widely represented - more than 100 items;
• in total over 250 items of goods;
• the whole spectrum is divided into 3 categories - cuticle removal, nail treatment and moisturizing, cuticle nutrition;
• personal account available for work and organization with order tracking, viewing history, subscribing to the newsletter;
• with frequent promotions;
• bonus discounts;
• with delivery in Russia via CDEK or Russian Post;
• courier delivery in the cities of Moscow and St. Petersburg;
• self-delivery from points of issue in the Capital;
• presented in 6 social networks;
• presented product certificates.

• the invoice is issued from the amount of 20,000 rubles.

Odiva

The Internet resource entered the market more than 10 years ago and gained high popularity among both masters and non-professionals.

https://odiva.ru

• rich assortment;
• excellent site navigation;
• products are presented in various price categories from 60 manufacturers;
• budget and premium brands;
• gifts in each package - oils, sliders, nail decorations;
• discount programs;
• holding shares;
• creation of an individual slider with image upload at a cost of 50 rubles for 10 images on one sheet;
• no minimum purchase restriction;
• accumulation of discounts up to 12%, the calculation is based on the total amount of payments;
• with thematic division of goods;
• search by one name;
• tracking parcels in your account;
• the possibility of free delivery on orders from 2500 rubles on an advance payment;
• automatic calculation of the delivery price to the locality;
• with payment upon receipt.

• not found.

Nail shop

The author's store from the master of nail service provides only high-quality goods and has been on the market for more than 12 years.

https://www.nogtishop.ru

• division into categories of brands, cosmetics, consumables, training courses;
• convenient site navigation;
• with online communication of a consultant;
• 10 divisions of manicure products into groups, in particular, varnishes, tools, design;
• announcement of upcoming sales;
• with the category of novelties;
• promotions and discounts;
• provision of bonus programs;
• with the cancellation of the purchase within 48 hours;
• the presence of an affiliate program of links for friends with bonuses for out of purchase;
• 9 delivery options;
• with free shipping with a fixed minimum order amount;
• cash payment when paying to the courier;
• credit registration for a legal entity.

• payment required at checkout.

ParisNail

The store is represented on the Internet and 17 markets in Moscow, Yekaterinburg, St. Petersburg.

https://parisnail.ru

• the assortment exceeds 25,000 positions;
• worldwide shipping:
• discount with a promotional code for the 1st order;
• own brand;
• bonus programs for clients;
• company guarantees;
• wholesale prices for partners;
• promotions and sales;
• regular news;
• catalogs of popular brands;
• excellent search engine with filters by groups.

• Sending is carried out after the funds are credited to the account of the seller.

Myslitsky Nail

A convenient and economical online manicure market is represented by 17 brands.

https://myslitsky-nail.ru

• the entire range is divided into 6 categories;
• clear interface;
• availability of discounts for increasing purchase units;
• online calculation of possible discounts;
• reliable personal account with advanced features;
• delivery options;
• moderate terms;
• nice prices.

• limit on the minimum cost of 1000 rubles.

Esthetic Nails

https://esthetic-nails.ru

A large online sales platform for manicure has been expanded to the field of modeling, pedicure nail design and has a group of products for men.

• good division into categories;
• intuitive interface;
• accrual of bonuses from each order;
• an abundance of special offers, discounts;
• personal account with the status of the parcel, balance and purchase history;
• various payment methods;
• fast delivery;
• positive reviews.

• limit on the initial amount of 600 rubles.

TOP-6 rating Internet sites
Score	Delivery and receipt, cost, rub.		Payment	Order. Minimum amount, rubles
MAKnails	CDEK	290-605	card, robokassa	599
	Post office	≥300
	Courier	≥200
Odiva	CDEK	≥280	card, qiwi, robokassa	-
	Post office
	DPD
Nail shop	postamat, courier, Russian Post, PICKPOINT, SDEK	≥250	electronic money, bank card	-
ParisNail	mail, courier, pickup, express delivery	≥250	pay systems. Cards. Cash	-
Myslitsky Nail	Postamat, courier, Russian Post	≥250	Yandex money. Bank card.	1000
Esthetic Nails	Russian Post, courier, BoxBerry	≥250	cash, bank card	600

Internet shops with own trademarks

RuNail

Own Internet resource from the RuNail brand represents exclusively its products.

https://runail.ru

• a rich platform with an expanded assortment from equipment to consumables;
• discount programs;
• the possibility of free delivery from a fixed amount of the order;
• short delivery times;
• gifts and promotions;
• product replacement and return available;
• special conditions for wholesalers;
• order tracking;
• democratic prices from the manufacturer.

• narrowly represented in social networks.

D'Legend

The well-known Russian brand has an established production of varnishes in the Capital and has been on the manicure market for over 15 years.

https://dlegend.ru

• short delivery times;
• intuitive interface;
• with tracking the departure of the parcel;
• availability of readable reviews;
• safe products;
• availability of certificates;
• release of branded collections;
• delivery of orders all over the world;
• cooperation with Europe, USA, Asian countries;
• well represented in social networks;
• positions are conveniently divided into categories of varnishes, gels, stamping, design;
• online payment on the site;
• all products in the catalog are always in stock;
• represented by more than 50 brands.

• not detected.

Internet market with own brand
Score	Delivery, cost, rub.		Payment	Order. Minimum amount, rubles
RuNail	shiptor	calculator	card, cash	-
	Courier	≥200
D'Legend	postamata	≥300	card, cash	-
	CDEK
	couriers

Conclusion

Keeping up with the times means learning how to save your time and effort on possible services. Online manicure shops are a great opportunity to get rid of some worries and devote the time won to your favorite activities and loved ones. Today we can talk about a rich selection of online platforms for the most demanding customers. Ample opportunities for payment, package tracking, loyalty programs and an abundant assortment have created a reliable foundation for the sustainable development of the sales sector and the further growth of fans of online markets.