Ranking the best food service franchises for 2022

A food service franchise business is a good investment. People are always hungry. Cafes, restaurants, pizzerias are becoming places of meetings and celebrations. According to experts, about 86% of companies continue to operate under a franchise 4 years after opening.

The main advantage of such a business is that the franchisor accompanies and helps at all stages of opening and development. The financial component is calculated: costs, cost, payback, profit.

During the search for premises, a professional assessment of the location is given, the lease agreement, the technical parameters of the premises, competition and infrastructure development are checked. Next, the franchisor is responsible for the creation of the institution's website, menu and technological map, staff training and an advertising campaign.

After opening, he participates in the work of his partner. Continues to train staff, sends marketers to update the menu.Therefore, the choice of a franchisor is the most important moment. The main thing is not to make a mistake, so as not to lose money and business in the future.

Tips for choosing

Working on a franchise requires not only large investments, but also a competent approach. Lump sums and royalties are the tip of the iceberg. In order not to lose money, you need to carefully consider the offer.

• It is necessary to study the ratings and evaluate franchises for legal purity.
• The network has almost all the necessary information about popular brands. It is advisable to look for potential partners in your own or neighboring cities.
• We need to find the data of those who work on this franchise. Usually the franchisor shares the contacts of his successful buyers. If this is denied, then it is better to ignore this proposal.
• It is worth going to partner establishments and watching the work of the staff. The more establishments you visit, the better. It is advisable to go at different times and on different days. So you can analyze the traffic, the work of the staff, the number and mood of the guests. It will be clear if you want to return to this place again.
• It is necessary to delve into all the numbers when signing the contract. Don't be in a hurry. When getting acquainted with a business plan, it is better to immediately increase expenses by 20%, and reduce income by 15%.
• If you have to take a loan, then you need to look for the most favorable conditions.
• A bad indicator is the lack of education, training. They should last approximately 2 months. Some companies have offers of training in 7 days and without exams. It is better not to contact such a franchisor.
• Do not trust those who have just opened and have already launched a franchise. Experts advise contacting companies that have already proven themselves in the market.
• No intellectual property rights. An irresponsible franchisor uses other people's developments and does not rush to register his rights.
• Some franchisors unreasonably inflate the cost of the franchise, given the buyer's expenses for equipment, repairs and the purchase of goods.
• Suspicions should be caused by the franchisor who does not accompany the work and does not prescribe it to the smallest detail. Real professionals scrupulously develop activities and provide ongoing support.
• Catering franchises, although not a cheap investment, are mostly guaranteed returns. Serious companies selling a franchise business will require compliance with all standards and rules of corporate style and technology.

Expenses

The catering franchise market is diverse. Preferred locations are large cities, where catering is more often in demand.

You can find investments in the range of 150-200 thousand rubles. But these proposals must be treated with caution and carefully analyzed. It's easy to fall into the trap and get scammed.

There are franchisors who promise a lot but help little. This can become a problem when there is a lack of support and assistance.
As a general rule, investment in catering franchises is high. The minimum investment is 2 million rubles.To work with popular brands - from 3 million rubles.

Despite the fact that the franchisor offers a ready-made business model, it is necessary to assess the market opportunities. Analyze how much the opening will cost and independently calculate the profit.

The franchise price consists of two indicators. They are summed up and the final sum is determined.
At the initial stage - a lump-sum fee or an introductory payment to the franchisor after signing the contract. The amount of payment consists of several elements: brand, instructions for starting a business, equipment, advertising, support. There are offers without a lump sum.

You can return the money in case of incorrect drawing up of the contract. Or if it is not registered with Rospatent. In other cases, the money cannot be returned.

Royalties are monthly payments that the buyer makes. Typically, royalties are 4-6% of turnover. This amount includes the connection of the IT system and the marketing strategy.
With the help of franchising, you can not spend money on:

• logo development;
• software development;
• design support;
• trademark registration;
• site promotion;
• legal services.

What do you need to open a restaurant

The opening is connected with the difficulties of finding suitable premises. A prerequisite for a restaurant, canteen, fast food or cafe is the availability of water supply and sewerage. Autonomous life support systems are not suitable for every type of institution. An important condition is the availability of electricity. All premises must comply with sanitary standards and fire safety requirements.

Choosing the right location is an important factor for a successful catering business. Restaurants may not be visible. Fast food is different.They should attract attention and lure customers. Therefore, the visibility of infrastructure and proximity to business centers and bus stops are of great importance.

Catering franchises are sold by contract. It is concluded after finding the place of the establishment, obtaining all permits from the SES, the fire inspectorate and Rospotrebnadzor. Then follows:

• signing a lease agreement for the premises;
• repair and design selection;
• purchase of equipment;
• recruitment and training of workers;
• purchase of goods;
• advertising and discovery.

Restaurant options

Confectionery - can be a shop or cafe with tables, with a selection of confectionery and desserts. The profitability of preparing delicious pastries is much higher than that of most establishments.

Restaurant pizzeria and fast food - a large assortment of dishes that are prepared and eaten in one place. The menu includes alcoholic drinks. These establishments are suitable for snacks and for special occasions. Investments here are higher, the payback period will increase. But the income is more than that of cafes and pizzerias.

A cafe is a small establishment where a certain type of food is presented. These include: a pancake shop, a grill cafe, a snack bar, etc. According to statistics, cafes of Italian, Korean and Japanese cuisine are popular. These include pubs and beer restaurants. People enjoy visiting places with delicious snacks and inexpensive alcohol.

Children's cafe - a children's play area, banquet rooms for holidays are equipped and a children's menu is offered.

Coffee houses and tea shops are becoming more and more popular. The calm family format of establishments attracts visitors. You can choose your institution. It can be a "mobile coffee shop", "island", "take away" or something else.

Anticafe - guests pay for the duration of their stay, and dishes from the menu are included in the price of the visit. In addition to desserts, coffee machines and other little things, there is no food in the anti-cafe. But there is a kitchen area where you can warm up your food.

Bakeries are considered interesting and promising areas. Demand is guaranteed, most people love bread and fresh pastries. Bakeries have an average investment, a quick payback and a fairly high income.

Sushi is in demand among a wide audience of consumers. There are high and low investments, depending on the format of the institution.

Home food delivery. The most popular destinations are delivery of sushi, pizza, food and drinks. More and more large stores are resorting to cooperation with grocery delivery services to attract customers.

Pros and cons

Opening an institution provides the following benefits:

• Work under a well-known brand. The franchise buyer or franchisee has the right to work under someone else's trademark, which is popular in the catering market.
• Ready recipes. The franchisor already has a stable menu that has proven itself over time.
• Business plan.
• Consulting partners, the franchisee supports and oversees the test run.
• Ready advertisement.
• Training. The franchisor is interested in profits and in strengthening the brand, so he helps educate the staff and warns of possible mistakes.
• Provision of equipment at preferential prices.
• Discounts from suppliers. The franchisor transmits a list of reliable suppliers who make discounts on goods.
• Fast payback. Tried business models are almost never proven bankrupt. Profit expectations are justified in most cases.

The disadvantages include:

• Amount of initial contributions.The buyer will have to pay a lump-sum fee, rent of the premises and pay interest for the franchise. There are expenses in connection with the registration of a license and other documents. Purchase of kitchen equipment and furniture. Expensive rent of premises and rising prices for products.
• Restrictions on own actions. A businessman is obliged to adhere to a pricing policy. No changes can be made without the consent of the franchisor.
• Not always a recognizable brand. In different areas, their vision of the brand. In one place, an unclaimed brand may turn out to be popular, in another, vice versa.
• Room. It is not easy to find a place that meets sanitary and fire standards and has good traffic.
• No impact on important issues. Franchisors do not take into account the opinion of the buyer about how to manage the advertising budget. These funds are not always used correctly.
• The franchise buyer cannot simply exit the franchise. Restrictions are imposed on this, which are expressed not only in material terms, but also in a ban on engaging in similar activities in another territory for some time.

Overview of catering establishments

There are more than 150 different fast food franchises, bakeries, pastry shops, cafes of national cuisines and full-fledged restaurants in the catering market. Some require large investments, while others can start a business inexpensively. New interesting offers are constantly appearing. Picking one best franchise is not easy. According to consumer estimates, you can consider the most popular and fastest growing.

Top Fast Food Franchises

subway

Subway is a large fast food chain. There are 44,000 fast food outlets operating under this brand around the world. The brand is very profitable and popular among young people.It is considered the best start in the development of a fast food business. The menu offers three sizes of sandwiches, salads, pizzas, chips, cookies and drinks. The company was founded in the USA in 1965.

• a large selection of menus;
• high service technologies;
• approach to each client;
• launch of new products;
• cooking takes place in front of the client.

• a lot of people and long queues.

KFC

KFC is a famous fast food chain. The restaurants of this network are intended for meeting friends, having meals with the family, and negotiations with business people. A popular network is located in many cities of Russia. There you can try various dishes, the basis of which will be chicken. The signature product is fried chicken pieces breaded with spices.

• inexpensive, coupons work;
• fresh food;
• a wide range of dishes;
• fast service;
• there is home delivery.

• spicy dishes;
• flavor enhancers are present.

Burger King

Burger King is a large chain of fast food restaurants. There are 700 restaurants in Russia in different cities. They serve mostly hamburgers. This is a beef cutlet, sesame bun, mayonnaise, lettuce, ketchup, onion, pickles and tomatoes. Founded in the USA, the first restaurant opened in Moscow in 2010.

• a wide range of dishes;
• promotions and coupons;
• speed of service;
• hot dishes;
• there is an application.

• the taste of food is specific.

Burger Club

Burger Club is a fast food restaurant originally from Canada. The format can be of three types, shopping centers with tables and chairs, food courts and stationary tents. They cook in front of the client, they have their own baked buns. The quality of food is improving, new ideas are emerging.

• democratic prices;
• food is cooked in plain sight;
• varied menu;
• stylish interior;
• a large selection of assortment;
• quality service.

• not found.

Top restaurant franchises

Grill House

Grill House is a catering establishment where meat is cooked on fire. This is done in front of the visitor on the grill. To do this, use a special design and natural coal. The menu includes poultry, fish and meat dishes. Differs in an original assortment of dishes. The prices are acceptable.

• popularity;
• delivery of ready meals;
• quality cooking;
• polite staff;
• promotions and sweepstakes;
• interesting offers on the menu;
• cooking on the grill.

• not found.

Tree sticks

Elki-Palki is a Russian chain of restaurants. There, every client will be fed qualitatively and tasty. More than 30 outlets have opened in different cities of Russia. The menu offers food of Russian, Ukrainian and Caucasian cuisine.
Hot and cold dishes are presented, which are located on a cart, like a "buffet".

• one of the largest Russian brands;
• high quality of dishes;
• a large assortment;
• design in Russian style;
• seasonal dishes;
• home atmosphere;
• healthy eating;
• children's menu.

• expensive.

Yam kee

Yam kee is a chain of Pan-Asian restaurants. Founded in Russia in 1997. It is popular with the population. Restaurants of this brand are found in many cities. Food is served in special boxes with chopsticks. The visitor can choose for himself a complete set of favorite food. Customers of the restaurant enjoy trying Asian noodles.

• tasty and healthy food;
• unique business concept;
• no roasting;
• inexpensive;
• high quality of dishes;
• simple maintenance;
• unique menu;
• pan-asian cuisine.

• not found.

Barvikha Lounge

Barvikha Lounge - the institution belongs to the type of hookah. It is actively developing in the Moscow region and other cities of Russia. It does not go beyond the pricing policy and has a unique concept. Food is prepared from fresh ingredients. There is a menu for vegetarians, Georgian and European cuisine. Welcoming and friendly staff.

• high service level;
• vintage interior of the hall;
• game consoles, online broadcasts;
• hookah smoking traditions;
• attention to details;
• individual approach to visitors.

• restaurant 18+.

Top coffee shop franchises

selfie coffee

 

Selfie Coffee is a popular chain operating in Russia, Kazakhstan and Europe. Coffee houses offer coffee of different varieties, dishes for breakfast and lunch, desserts according to author's recipes. Cozy and friendly meeting place and leisure activities.

• popular;
• coffee to go;
• coffee shop with seating area;
• fast service;
• quality products.

• not found.

Baggin Coffee

Baggin Coffee - the network appeared in 2015 in St. Petersburg. It consists of 24 establishments of various formats. Customers are offered many types of coffee: from classic americano to espresso and seasonal novelties. There are special offers: raffes and cappuccino with original fillings, teas, cocoa. The range includes cookies, muffins, sweets and chocolate.

• high quality of the product;
• own roasting production;
• loyalty program;
• promotions and discounts;
• friendly staff;
• home delivery.

• not found.

Lifehacker Coffee

Lifehacker Coffee is a self-service caffeine chain. Today there are more than 900 outlets in Russia and the CIS.

• Beautiful design;
• quality product;
• good selection of drinks;
• fast cooking time;
• digital display;
• paper cups;
• low cost.

• not found.

Catering franchising is a quick option for a commercial project for those who do not have business experience. It must be implemented according to a ready-made scheme, with the constant support of a partner. For one side, this cooperation allows you to increase profits and strengthen your reputation. For another, it becomes possible to acquire a ready-made business and minimize risks.