Top Korean Cosmetics Brands in 2022

Almost every modern girl among the mass of tubes and jars has at least one product released in the country of morning freshness. Korean cosmetics are gaining more and more women's hearts. What is the phenomenon of Korean beauty products, which ones to pay attention to and, most importantly, which brand to give preference to, the rating of the best brands of Korean cosmetics will help you figure it out.

The secret of the success of Korean cosmetics

The development of the Korean cosmetics industry began not so long ago, an important factor in this is the support from the state. The amounts allocated for the beauty industry were spent on purchasing formulas, formulations, and modern equipment from the West.

Technologies and secrets of the composition, multiplied by the industriousness of Korean citizens, contributed to the fact that, in addition to the widest range of brands and products, today South Korea itself has become a supplier of developed ingredients to Western concerns.

Ingredients

What is in the composition of the cosmetics of this Asian power, which is not in the West. The fact is that the creators of care and decorative products produce products that successfully combine traditional, experimental and national ingredients. It is the last two groups that are of interest to European manufacturers.

Traditional Ingredients

These include those ingredients that have been seriously tested by time, practical application for different types of skin and are used in the cosmetic industry in different countries.

These include, for example, adenosine, AHA acids, allantoin, amino acids and peptides, aloe extract, hyaluronic acid, various oils and many others.

Experimental Ingredients

Korean cosmetics creators are experimenters; in the composition of their products, you can find components that are unlikely to be found anywhere else. Each of these ingredients contribute to enhancing a certain effect. Among them:

• Fermented yeast - gives an antioxidant effect, moisturizing, smoothing and smoothing the skin;
• Pearl powder - has an antimicrobial effect, stimulates the production of collagen;
• Snake venom, or rather its synthetic form, is an excellent anti-aging ingredient that smoothes wrinkles due to slight paralysis of the facial muscles, however, it gives an instant effect, noticeable only when using the product;
• Caviar - a combination of amino acids, minerals, vitamins, fatty acids gives the effect of skin regeneration, relieves redness, makes the surface more even;
• Horse oil - regeneration, hydration, nutrition;
• Starfish extract - whitening and wound healing;
• Bird's nests - a unique combination of amino acids and vitamins, which gives an excellent healing effect;
• Snail extract - perhaps the most popular Asian ingredient, stimulates the production of collagen, evens out the skin, fights post-acne, small scars.

This list is not exhaustive.

National components

Various powdered mixtures of herbs, shells of marine life, roots and much more in Korea are not only sold in pharmacies and consumed internally, they are also successfully introduced into beauty products. Among them are the following:

• Astragalus root - it is believed that it surpasses ginseng with its powerful immunomodulatory characteristics, is an antioxidant, stimulates the production of hyaluronic acid, collagen, evens out tone;
• Ginseng - similar in properties to astragalus, additionally perfectly fights pigmentation, including age;
• Mushroom Chinese cordyceps - the spectrum of its action is quite wide, it is especially effective in means - anti-aging;
• Lotus - has an antioxidant, anti-inflammatory, stimulating effect;
• Celery is a powerful antibacterial ingredient.

These are just some of the ingredients that are being successfully incorporated into Korean products.

What beauty products to choose

Among the widest range of products from various manufacturers, you should pay attention to:

1. Various single-use masks (fabric or hydrogel for the face, patches for the eyes, strips to combat blackheads, sleep masks, etc.), such products contain significantly more active ingredients than similar European ones.
2. BB and CC creams. The Korean cosmetics industry has achieved unprecedented success in the creation of such products. Such a cream is an opportunity to moisturize, nourish and tone the skin with one product. One of the latest advances is the easy-to-use cushion.
3. Snail funds. Almost all brands have such a line in their assortment. Only the concentration of the extract, its type and, as a result, the achieved effect differ. Premium class creams contain black snail mucin - more concentrated and effective.
4. Anti-aging cosmetics - most of the national and experimental ingredients work in this direction.

Do not write off decorative cosmetics, the range of which is simply amazing.

Moisturizing series for young skin, which for beauty only needs to maintain water balance - the very thing that is worth trying in Korean cosmetics.

Which is less suitable

Asia has a cult following for fair skin, so if lightening isn't your plan, then you should carefully read the labels for ingredients. The bulk of cosmetics has even a very light, but whitening effect.

In addition, you should not expect miracles from the eye cream - light brightening, radiance and excellent hydration - this is the effect that such products will give. But the fight against more serious wrinkles may be beyond their power.The reason for this inefficiency is quite simple - Asians have a different skin type and the problem of such "wrinkles of joy" or "crow's feet" is simply not familiar to them.

Otherwise, Korean cosmetics deserve to be on the shelves of Russian women of any age. It remains only to choose your manufacturer. For convenience, all the brands described in the article are divided into three segments: budget, mid-price and premium.

Top Budget Korean Cosmetics Brands

It should be noted that the difference between the budget and medium price segments in the Russian market is rather relative, since each brand has different series, plus the cost in Russian stores is significantly increased.

Holika Holika

A very popular brand among Russian bloggers. It is one of the youngest in Korea, was created in 2010, a large-scale rebranding took place in 2013, as a result of which the soaring butterfly became the symbol of cosmetics, and the slogan is “Every woman has the opportunity to transform into a graceful butterfly using these products.”

The products contain natural ingredients, mostly hypoallergenic, as well as the results of innovative developments.

The range includes skin care products and decorative cosmetics. The latter features an original design.

• A wide range of cosmetics: more than 60;
• The effectiveness of a moisturizing line for young skin;
• There are working patented components: PRANIEL, RetinoX8 and Retinyl Retinoate.

• It does not differ in effectiveness in the fight against age-related skin changes.

skin food

The name of the brand, present in the cosmetic market of South Korea since 1957, translates as food for the skin.And indeed, in the composition of the funds - natural, in the bulk, edible ingredients, extracts of fruits, vegetables, vitamin complexes.

A series of funds are based for the most part on some kind of mono-component present in each product of the line. These are, for example, series - tomato, cucumber, black sugar, caviar and many others. It should be noted that individual series can be safely attributed to a more expensive and efficient segment. This, for example, is caviar and gold.

The design of the bottles and tubes is quite minimalistic, but at the same time clearly indicates the main ingredient of the product.

• natural ingredients;
• Appetizing design;
• A wide range of products for different skin types and ages;
• Experienced brand.

• There is no "snail" series.

Etude-house

The brand appeared in 1985, during its existence it has repeatedly changed slogans, but the color scheme has never changed. Pale pink, white - like sweet vanilla clouds. By saying that makeup doesn't have to be boring, the company appeals to its main target audience - young girls and women who want to look fresh and eager to experiment with their image.

A wide selection of make-up, face, body and hair care products, as well as various related products, made in the brand's characteristic "sweet pink style" - that's what you can find in Etude-house stores.

• Attractive design;
• Wide selection of make-up products;
• Effective for young skin.

• Will not work for mature skin.

The best Korean cosmetics of the middle price segment

The brands presented in this list, their products, can be easily found in online stores, as well as in the retail network of most Russian cities.

Tony Moly

The company adheres to the principle that the product must be of high quality, and its use is designed to be a pleasure. That is why really high-quality creams, masks, foams, gels, etc. are placed in bright, attractive and really memorable jars and tubes. Those who have already heard this name probably know their famous eggs - pore cleansing balms or a mask “packed” in a tomato.

The brand was founded not so long ago - in 2006. Initially, the company relied on care, it was believed that with healthy skin and a radiant complexion, makeup would no longer be so important and necessary.

However, today decorative cosmetics are also represented in the product range.

• Natural "working" composition;
• A wide range of care products;
• Bright design;
• Good value for money.

• Not identified.

The Faceshop

The brand began its existence in 1962, however, in the form and with the level of popularity that we see today, it appeared in 2003.

The feature that the creators of the funds rely on is hypoallergenicity.

If the skin is prone to redness, irritation, increased susceptibility to components, then The Faceshop is the right manufacturer.

The line of care products is quite wide - from intensive moisturizing to a working anti-aging series with ginseng. It is worth considering that almost all cleansing products and a number of creams have a slight whitening effect.

Other popular ingredients: chia seeds, rice, volcanic lava, mango, orchid.

The choice of decorative cosmetics is also wide, it is worth noting the good indicators of the durability of mascara, lipsticks and other similar products.

Decent quality characteristics are demonstrated by BB and CC creams.

• Cosmetics suitable for allergy sufferers;
• Natural composition;
• A wide range of products for different skin types;
• High-quality decorative cosmetics.

• Not identified

missha

The age of the company is a little less than 20 years, the year of foundation is 2000. Initially, the funds were sold exclusively via the Internet, but two years later it opened its first store.

The manufacturer prioritizes the use of components of a natural nature, characterized by safety and noticeable effectiveness.

Many women note a really noticeable result after using the means of various series.

Among the products that you should pay attention to are scrubs, which are distinguished by gentle abrasiveness, but effective cleansing, the Super Aqua series, a number of creams and emulsions of which contain, among other things, snail extract.

• Use of safe active ingredients;
• A wide range of products that can solve literally any skin problem;
• Excellent value for money.

• Not identified.

mizon

The products of this brand became one of the first that Russian women learned about. Her creams with snail mucus in the composition of the customer were credited with truly miraculous properties. It was snail creams that became the hallmark of the brand.

However, in addition to this ingredient, the cosmetics of this company contain a lot of useful and effective components.

A distinctive feature of the company is the presence of its own laboratory, where new combinations and effective developments are developed and introduced into production.

Older ladies should pay attention to this brand, as the anti-aging series from Mizon has an exceptional result.

• The effectiveness of products for adult skin;
• Quality snail series;
• We use our own unique developments.

• It is almost impossible to find in a retail network, more often only an online order is available.

Innisfree

Cosmetics, the production of which is carried out on an ecologically clean Korean island - Jeju.

Environmental friendliness is the main principle of the company, this applies not only to the composition of funds. On each package you can find an inscription asking for the return of an empty jar in any of the stores of the network.

The company, which has been operating since 2000, uses components that are found in Jeju-do in one form or another. These are green tea, seaweed, tangerine oil, volcanic ash and clay, spring water.

Each series differs from the other in color, but in general, the packaging is minimalist.

In addition to skin care products, the company produces decorative cosmetics and perfumes, the aroma-base of which also contains exclusively island ingredients.

• Environmentally friendly cosmetics;
• Natural composition;
• A wide range of means and impact;
• The presence in the range of perfumes for women and men.

• Not detected.

Korean premium cosmetics

Sulwhasoo

The legendary cosmetic brand, which is popular with Korean women, began its existence in 1967.

It is based on the traditions of oriental medicine, which uses a large number of herbs and plants, their unique combinations. Among the popular ingredients: ginseng, pine, plum flower Mume.

However, the traditions in the production of Sulwhasoo cosmetics are reliably supported by scientific developments.

A feature of this cosmetics is that each line of products differs not only in the achieved result, but also in the methods of processing the main ingredients of the products. Herbs and plants used, for example, in cream or essence, can be baked, steamed or served, etc.

One of the most popular basic series products is the First Care Activating Serum. Statistics say that every quarter of a minute 1 bottle of this miracle remedy is sold.

• Unique traditional developments;
• Proven effectiveness of funds;
• Lack of SLS components.

• Not detected.

The history of Whoo

The company's ideology is the application of ancient secrets and recipes for the beauty of empresses, backed up by modern scientific achievements.

We can safely say that The history of Whoo and Sulwhasoo are two direct and worthy competitors. Their views on the creation of cosmetics, production technology and pricing policy are generally very similar.

But the composition and main ingredients are still different. So The history of Whoo uses lotus flower, pearls, amber, gold and other valuable components in their cosmetics.

• Natural composition;
• The ingredients used are a storehouse of useful and effective active substances;
• Availability of different age product lines.

• Not detected.

Having become acquainted with the most popular cosmetic brands in Korea, do not forget that this list is far from exhaustive. When choosing skin care and makeup products, it is not necessary to give preference to any one brand, especially since each manufacturer offers many interesting products.

When choosing their cosmetics, the fact that cosmetic brands in Korea use the practice of selling test samples plays into the hands of customers. Therefore, before buying a cream, you should look in online stores for a trial version. Of course, such a test copy will cost more than the same amount of funds from a full package, but this will protect against unreasonable spending of funds if suddenly the selected product does not suit you.

Try and choose your product from those that offer you the best brands of Korean cosmetics!